<b>Ultra HD certified true 4K colour and clarity</b><br>Don't settle for a TV without the Ultra HD certified picture quality logo, which guarantees the pure colours, sharp contrast and brightness you would expect from the latest 4K resolution standards.<br><br><b>HDR 10 +</b><br>The next advancement in HDR technology, HDR 10+ makes sure every scene is precisely optimised for colour, contrast, and the finest details.<br><br><b>UHD Dimming</b><br>Experience better shadow detail and more accurate colour with UHD Dimming technology that independently adjusts tone, brightness and sharpness.<br><br><b>See the bigger picture</b><br>Experience on-screen entertainment on a much larger scale*. Get a breathtaking cinematic experience and even feel like you†re at the sports game with an enhanced level of immersion.<br><br><b>360° Design</b><br>Discover impressive minimalistic design from every angle. Experience a stunning clean back and a screen with our Narrow Bezel design that pushes your pictur