<b>Powerful optimisation for enhanced picture quality</b><br>Samsung’s segmented dimming technology lets you enjoy viewing with deeper black and purer white shades, making everything you see more vivid and dramatic. It’s all thanks to sophisticated contrast enhancement that gets the most from your TV and lets you enjoy all your entertainment at its best. Samsung’s Micro Dimming gives you images more defined than ever.<br><br><b>Enjoying Smart TV is now easier and faster</b><br>The industry's reference Smart platform just got better.

The leading Smart TV experience is now even more powerful, with faster access to Smart features, true multitasking and an intuitive interface. As soon as you turn your TV on the Smart Hub provides instant access to your most frequently used and favourite content, channels and sources from the new customisable bar at the bottom of the screen. To enable you to access even more great entertainment the Smart Hub1 intelligently organises and manages all your con